Every business needs marketing strategies and techniques to build an extensive customer base no matter how small it is. These days with the advancement in technology, companies are able to engage with customers, build trust, and receive more leads.
If you have owned a gas station or any other automotive service shop that provides oil change service, you can benefit a lot by introducing in it a tiny piece of paper known as an oil change sticker. If you don’t believe us, you can read on below for some solid proof.
Custom-Made Designs
Other than purchasing readymade oil change stickers with your brand name on it, you can get them custom-made for better designs. Your customers will want a nice looking sticker on their cars’ windshield. If you get an oil change sticker tailored, you can select your own font style and add attractive colors to it. Create a place for spaces to be filled by information beneficial for the customer to arrive again to get the next oil change including due date and mileage.
Convenient Marketing Technique
As your brand’s name is pasted on an oil change sticker in front of a car, many eyes will be able to perceive it. When someone sees how a lavish car got an oil alteration from your service, they’ll want to get it done from you too.
This is a marketing technique that many companies often overlook and may not invest in. It is an easy method as you already have customers getting oil alteration from your station and with these stickers, even more, customers can be made by them just having a view of it.
Add Additional Services
When a vehicle comes back to get its oil changed, or someone saw your sticker and arrives to get the service from you, you can offer them additional facilities. There are many things for a vehicle to get done that the driver may have been holding back on or didn’t have the time to complete. You can check to see which things an automobile needs and offer the driver, special discounts on them. The chances are that the customer will get an additional service or two, benefiting your trade.
Getting Your Own Printer
Having bundles of stickers in your inventory for oil changing reminders can take space and the adhesives become prone to damage over time. Asking a reputable oil change sticker provider for them time and time again can become tiring. You can invest in a quality printer for generating your stickers only at the time of need. They will be fresh and have all the details included. An oil alteration stickers’ printer is a tiny device with a small keyboard and printing ink. It is easy to maintain and operate for anyone.
Increase Business Awareness
As oil change stickers can increase your return sales and generate new leads, it can also be a tremendous investment to raise awareness of your business. A label such as this can become a support for publicizing your station. This can be done by including additional information in your custom stickers. Every organization that has a presence online is thought of as a legit one these days. If you too have it, you can add its references in the servicing sticker other than your contact information. You can include your website, email address, social media accounts to have people follow you online and get noticed when you post offers and discounts.